Privacy policy

1. Who we are

(“we”, “us”, “our”) is an online bespoke tailoring atelier operating the website at . We are the data controller for the personal data described in this policy.

• Registered name:
• Company number:
• Registered address:
• Contact for privacy matters:
• Telephone:

This policy explains what we do with personal data under the UK GDPR and the Data Protection Act 2018. It applies to visitors to this website, people who contact us, and clients whose garments we make, alter or repair. We have no shop or studio open to the public; the address above is our registered office and the address garments are posted to and from.

2. Personal data we collect

Identity and contact data

• Your name and the name you prefer to be called.
• Email address, telephone number, billing address and the delivery address a garment is sent to.
• Where a garment is being made for an event, the event date you give us.

Order and service data

• Details of the garment, fabric, lining and trim chosen.
• Video-call bookings, notes taken during remote fittings and the agreed completion date.
• Tracking numbers and delivery records for parcels sent to and received from you.
• Your history of orders, alterations and repairs with us, and any complaints or requests you raise.
• Payment confirmation, invoice records and refund records. Card details are entered directly with our payment provider — we never see or store full card numbers.

Communications

• Emails, text messages and messages sent through the contact links on this site, together with our replies.
• Notes of telephone and video calls where they are relevant to an order. We do not record calls.

Technical data

• IP address, approximate location derived from it, device and browser type.
• Pages viewed on this website and cookie data, where you have consented to analytics.

Marketing preferences

• Whether you have asked to receive our newsletter, and when you asked.

3. Measurements and fitting photographs

Tailoring cannot be done without measurements, so this deserves its own section.

Body measurements

Because we work remotely, you take your own measurements at home — for example chest, waist, hips, back length, inside leg, sleeve length, shoulder width, neck — and send them to us, or read them out on a video call. We record those figures together with posture notes such as a dropped shoulder or a forward stance, and the paper pattern drafted from them. These are personal data about you and we treat them as confidential. They are collected and used for one purpose only: making, altering or repairing garments for you.

We keep your pattern and measurement sheet on file so that a later garment can start from a shape we already know, and so alterations can be made without measuring you again. You can ask us at any time to delete your measurement record and destroy the paper pattern, and we will do so unless we still need it for work in progress.

Photographs

Remote fitting depends on photographs. For bespoke orders we ask you to send pictures of yourself wearing the test garment, usually from the front, back and both sides, so we can see how it sits and correct the pattern. These photographs are personal data and are used solely to fit your garment. They are held in your order file and are never published from it. We also photograph garments here during making, as a working record.

We publish photographs that show you, or that identify your garment, only with your separate written consent. When we ask for that consent we will tell you where the photograph would be used — for example this website's gallery, our social media accounts, or printed material sent out with orders. Consent is entirely optional: refusing it has no effect on your order, the price or the timescale.

You may withdraw photography consent at any time by emailing . On withdrawal we will remove the images from this website and from material we control, and stop using them in future. Copies already downloaded, reshared or cached by third parties — including social media platforms and search engines — may remain outside our control, and we will tell you honestly where that is the case.

Other photographs you send us — a garment you would like copied, a fault you want repaired, fitting pictures — are used only to answer your enquiry and carry out the work, and you can ask us to delete them once the order is finished.

4. Purposes and lawful bases

Where we rely on legitimate interests, we have considered whether our interest is outweighed by your rights and freedoms. You can object to this processing — see section 10.

5. Who we share data with

We share personal data only with organisations that help us run the business, and only with what they need:

• Payment provider — to take card payments and process refunds.
• Delivery and courier services — name, delivery address and telephone number. Everything we make or alter reaches you by post or courier, so this sharing is unavoidable if you place an order.
• Website hosting, cloud storage and IT support — the provider that hosts this site, the service where order files and fitting photographs are stored, and the people who maintain our systems.
• Email and newsletter service — to send our newsletter to subscribers.
• Website analytics — where you have consented to analytics cookies.
• Accountants and professional advisers — for bookkeeping, tax and legal advice.
• Specialist subcontractors — occasionally, for work such as embroidery or leather trims, and then only the garment and the details needed to complete it.

We may also disclose data where the law requires it, for example to HM Revenue & Customs or in response to a court order. We do not sell your personal data and we do not share it for anyone else's marketing.

6. International transfers

Our records are held in the United Kingdom or the European Economic Area wherever possible. If a supplier stores data outside the UK, we make sure it is protected by UK adequacy regulations for that country, or by appropriate safeguards such as the UK International Data Transfer Agreement or the UK Addendum to the EU Standard Contractual Clauses. You can ask us for details of the safeguards in place for any particular transfer.

7. How long we keep data

• Invoices and accounting records: six years after the end of the financial year they relate to, as required by UK tax law.
• Order files, fitting notes, measurements and paper patterns: five years after your most recent order, so repeat and remedial work stays accurate. Deleted sooner on request.
• Fitting photographs sent for a remote fitting: twelve months after the order is completed, or sooner if you ask.
• Photographs published with consent: until you withdraw consent, or until we stop using the material.
• Enquiries that do not become orders: twelve months.
• Newsletter data: until you unsubscribe, plus a minimal record of the unsubscribe so we do not contact you again.
• Website analytics data: up to fourteen months.

When a retention period ends, records are deleted or securely destroyed. Paper patterns and measurement sheets are shredded.

8. Security

We use appropriate technical and organisational measures to protect personal data: access to client records and fitting photographs is limited to the people who need it, devices and accounts are password-protected with multi-factor authentication where it is available, the website is served over an encrypted connection, and paper records including patterns are kept locked in our workroom. Because we operate online, most of your data reaches us over the internet; no transmission over the internet can be guaranteed completely secure, but we take reasonable steps to protect what you give us and to detect and respond to any breach. Where a breach is likely to result in a risk to your rights and freedoms, we will report it to the Information Commissioner's Office and, where required, tell you directly.

9. Cookies

This website uses a small number of cookies. Strictly necessary cookies keep the site working and do not require your consent. Analytics cookies, which help us understand which pages people find useful, are only set if you agree. You can refuse or delete cookies in your browser settings at any time; the site will still work, though we will not be able to see how it is being used. We do not use advertising or cross-site tracking cookies.

10. Your rights

Under the UK GDPR you have the right to:

• Access — get a copy of the personal data we hold about you, including your measurement record.
• Rectification — have inaccurate data corrected or incomplete data completed.
• Erasure — ask us to delete your data where we no longer need it, subject to records we must keep by law.
• Restriction — ask us to pause processing while a dispute about accuracy or lawfulness is resolved.
• Portability — receive the data you gave us in a structured, commonly used, machine-readable format, or have it sent to another controller.
• Objection — object to processing based on legitimate interests, and to direct marketing at any time.
• Withdraw consent — where processing relies on consent, withdraw it at any time.
• Rights relating to automated decision-making — we do not make decisions about you by automated means or carry out profiling.

To exercise any of these rights, email or write to us at the address in section 1. We respond within one month, and will tell you if we need longer because the request is complex. We may ask you to confirm your identity first. Exercising your rights is free of charge.

11. Withdrawing consent

Where we rely on your consent — the newsletter, analytics cookies, and photographs that show you or identify your garment — you can withdraw it at any time and it costs you nothing.

• Newsletter: use the unsubscribe link in any email, or email us. Unsubscribing takes one click.
• Analytics cookies: clear or block cookies in your browser.
• Photographs: email and we will withdraw the images from our own channels.

Withdrawing consent does not affect the lawfulness of processing carried out before you withdrew it, and it never affects work we are doing on your garment.

12. Complaints

If you are unhappy with how we have handled your personal data, please tell us first at so we can put it right. You also have the right to complain to the Information Commissioner's Office, the UK supervisory authority for data protection:

• Website: ico.org.uk
• Helpline: 0303 123 1113
• Post: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF

13. Age restriction

This website and our services are intended for people aged 18 and over, and orders may only be placed by adults. We do not knowingly collect personal data from children. Garments are sometimes made for under-18s — for example school or occasion wear — and in those cases we deal only with a parent or guardian, who places the order and provides the measurements, any fitting photographs and any consent. If you believe a child has given us personal data directly, contact us and we will delete it.

14. Changes to this policy

We may update this policy as our services or our suppliers change. The current version always appears on this page with its “last updated” date. If we make a material change — for example a new purpose for your data — we will make that clear on this page and, where the change affects an active order or a consent you have given, tell you by email.

15. Contact us

Questions about this policy, or about the data we hold on you:

• Email:
• Telephone:
• Post: ,